On May 12, 2022, Union Minister of Health and Family Welfare Dr. Mansukh Mandaviya noted that India, with its high-end healthcare ecosystem and world-class medical facilities , has become an attraction for the whole world. Addressing the Building Brand India conference, a panel discussion with IFS officials, Dr Mandviya pointed out that the Indian government has launched the “Heal in India” program to boost medical tourism in the country.
He said, “Nowadays people from different countries of the world are coming to India in large numbers for treatment. In a bid to further boost medical tourism, the Government of India has launched the “Heal in India” program under the leadership of the Honorable Prime Minister. Likewise, we launched the “Heal by India” program. This will give our medical staff the opportunity to travel all over the world and contribute to a healthy global society.” “We are committed to making India a global hub of medical value by further strengthening our traditional medicine industry and boosting the ‘Healing in India’ and ‘Healing through India’ initiatives,” he said. -he adds.
Stressing the need for action to further enhance medical value tourism, Dr Mansukh Mandaviya suggested setting up facilitation centers in Indian embassies around the world for people wishing to travel to India for medical treatment. Also, a system to get feedback/testimonials from people who seek treatment in India can be instituted. This will help us to do medical tourism, “Brand India”. A “One Step” portal is being created for the convenience and ease of credible information for those seeking treatment in India from abroad, he added.
Stressing the need to reach agreements with other countries in the field of the medical sector, the Union Health Minister noted that we have an agreement with Japan to provide qualified nurses. Such agreements have also been concluded with other countries for qualified medical personnel. He said these kinds of opportunities should be explored to promote medical value tourism. “In recent years, medical value travel has grown in popularity and India is now one of the fastest growing centers of medical tourism in Asia,” he added.
Emphasizing the importance of the traditional medicine system, the Union Minister noted that “India has established itself as the focal point of AYUSH. Recently, Honorable Prime Minister Narendra Modi announced the launch of “AYUSH Brand”. This will give authenticity to AYUSH products in India and promote the traditional medicine industry. A special category of visa has been created for those who come from other countries to India for Ayurvedic treatment. The provision of medical visa and medical assistant visa has been made with 165 countries to get Ayurvedic treatment.
In conclusion, Dr. Mansukh Mandaviya urged everyone to share suggestions to strengthen the medical tourism sector and make India a “global medical hub” in line with the spirit of “Atithi Devo Bhava”. This will not only benefit the medical tourism and healthcare sector, but also our service industry.
Recently, the Medical Tourism Association’s 2020-21 Medical Tourism Index was released. According to this, India is currently ranked 10th out of the top 46 countries, 12th out of the top 20 global wellness tourism markets and 5th out of 10 wellness tourism markets in the Asia-Pacific region. The treatment costs in India are 65-90% lower than the cost of treatment in America. In India, there are 39 JCI and 657 NABH accredited hospitals, which is at or above global quality standards and benchmarks.
(With GDP entries)