European medical tourism is shifting to Turkey, according to the chief executive of an Ankara-based health organization.
Many cities in Turkey offer medical tourism to foreigners, led by tourist hubs such as Istanbul, Antalya and Ankara, said Ali Yakut, managing director of healthineverywhere.com, according to his press release.
Consumers can choose the appropriate health services on the website, which shares information about the various services of major health institutions in Turkey, he added.
The organization, furthermore, provides support for those in need of accommodation, transfer and translation, he noted.
The size of the global medical tourism market has recently reached $100 billion per year, with consumer spending estimated to average $10,000 per person. They range from dental health and hair transplantation to spas and cosmetic surgeries.
Turkey has become the leader in medical tourism with competitive prices and successful operating rates, in addition to its rich heritage as a cultural destination for tourists. It provides medical services to approximately 1.2 million tourists from Europe.
Foreign tourists who come to Turkey most prefer medical services in the fields of cosmetic surgery, hair transplantation, heart surgery, orthopedics, oncology, dental health and fertilization in vitro.
Yakut said the number of British visitors coming to Turkey for medical tourism is increasing every year, from a few thousand in 2010 to tens of thousands today.
“Turkey is one of the top 10 countries where UK citizens receive medical treatment. As the pandemic subsides, combined with Turkey’s growing medical infrastructure and the success of the hotel and hospitality industry , this will change this ranking in a short time. Turkey’s goal is to climb to the top 5. With the healthineverywhere.com platform, we want to increase the potential for medical tourism between the two countries,” he said. .
Yakut noted that a group of doctors from the UK and Ireland would come to Turkey in March for training.